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The Ultimate Edge: How To Win Hearts, Minds And Opportunities by Dale Carnegie - Paperback Self-Help Book - New
£2.99
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Details Condition: BRAND NEW Format: Paperback ISBN: 9789370038622 Publisher: Rupa Publications Age Range: Adult (18+) Overview The Ultimate Edge: How To Win Hearts, Minds, And Opportunities distils the timeless wisdom of Dale Carnegie into a single, practical guide for modern readers. Whether you're navigating a boardroom, a job interview, or a first date, this book hands you the tools to communicate with warmth, confidence and genuine influence. It's a refreshingly actionable companion for anyone who wants to build real relationships and seize opportunities that come from being memorable, likeable, and trusted. About the Book Dale Carnegie built his reputation on a simple but powerful idea: success rarely comes from talent alone — it comes from how well you connect with people. The Ultimate Edge takes the core principles that made How to Win Friends and Influence People a global phenomenon and repackages them for today's fast-moving world. Across its chapters, readers are guided through the fundamentals of charm, active listening, and the subtle art of persuasion, illustrated with relatable scenarios from work, family and social life. Carnegie's central thesis — that you can change how others behave towards you by first changing your own behaviour — runs through every page. The book covers how to make a strong first impression, handle disagreements without creating enemies, encourage others without arousing resentment, and inspire people to want to do what you ask. It also tackles everyday anxieties that hold people back: fear of public speaking, fear of rejection, and the discomfort of small talk. Rather than hollow motivational slogans, Carnegie's approach is grounded in decades of observation, making the advice feel earned and dependable. For readers new to Carnegie, this is an ideal entry point; for long-time fans, it's a welcome refresher that reframes familiar wisdom in a contemporary voice. Time-tested techniques for building instant rapport and trust Pract
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